AdAi: OOH Conference

AdAi_OOH_Conference
Welcome to the AdAi: OOH Conference. This event is aimed at those already in AI wishing to learn more about the Out of Home Industry, and for those in Out of Home who wish to better understand Artificial Intelligence and Machine Learning.

Spotlight


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Out Of Home Now: 2023

December 5, 2023 | USA

Since a highpoint in 2019, the US OOH market has experienced a series of ups and downs and stops and starts, making it virtually impossible to build for the future. 2023 has proven to be one of the most unpredictable and underwhelming years in recent history. OOH feels stuck in neutral, mired in a world of single digit growth. The time is NOW to break the echo chamber. OOH needs to broaden its outreach, seek opposing viewpoints, and give space to emerging voices. All media formats are challenged, but the opportunity for OOH to rid itself of historical biases and capture greater share (and keep it) has never been clearer. This year, the Ad Club will feature a dynamic group of speakers who will provide insights on how we get ‘unstuck’ and generate consistent growth.