Challenger Brands 2022

February 22-24, 2022 | USA

challenger-brands-2022
In an ever-shifting marketing landscape, innovation, agility and consumer insights can make or break a business. Legacy brands with well-established names and challenger brands breaking into the space must stay equally competitive to gain and retain a loyal audience. Join Adweek for the fourth-annual Challenger Brands summit, a signature Brandweek series event, to learn from disruptive and legendary brands that are redefining the industry. This year, we’ll explore eight crucial topics ranging from e-commerce to live marketing, UX and more.

Spotlight

Combining Amazon Connected TV (CTV) ads with Programmatic Display ads is an exceptionally effective way to accelerate sales on Amazon.com. Here are some strategies for leveraging these platforms in tandem: Use CTV to drive awareness: Start by using Amazon CTV to create top-of-funnel brand awareness. Deliver high-quality, engaging video ads that showcase your brand and its unique selling points, and encourage viewers to visit your Amazon product page to learn more.


OTHER PAST CONFERENCES

Outfront Forum - MediaPost

April 27, 2023 | USA

TV's upfront advertising market period tries another tune this season -- one where a chorus of new currencies, increased flexibilities, and innovative cross-platform business outcome guarantees have become pressing mantras. What really will make it to the bottomline as media agencies and TV networks search for common ground? Legacy TV-media measures could hold back the size and scope of these transitions. We look for answers.

Search & Performance Insider Summit

December 14-17, 2022 | USA

Wth limited data, how will you find, reach and engage with people meaningful to your business? The abundance of third-party retailers and marketplaces has also made competition fiercer than ever. How can a brand in today’s competitive market expect to stand out? We will explore: Increased personalization via tech and feed optimization tools Tactical and holistic strategizing across all media channels Driving direct commerce with TikTok and other social platforms Leveraging holistic measurement to understand campaign performance Contextual targeting in a cookie-less world

2023 OAAA/Geopath OOH Media Conference

March 27-29, 2023 | USA

Mark your calendars for the 2023 OAAA OOH Media Conference from Monday, March 27 – Wednesday March 29, 2023. The industry’s premier conference will take place in Nashville, TN

Media Insights + Engagement Summit

January 30-February 1, 2023 | USA

Hundreds of corporate leaders across the Media landscape – from streaming to cable and everything in between – are coming together in person at the 2023 Media Insights & Engagement Conference to set the course for “The Next Generation of Media” and fuel the conversations that contribute to a thriving next-gen media ecosystem – from upcoming trends, monetization and engagement to the evolution of viewership – and beyond.

Spotlight

Combining Amazon Connected TV (CTV) ads with Programmatic Display ads is an exceptionally effective way to accelerate sales on Amazon.com. Here are some strategies for leveraging these platforms in tandem: Use CTV to drive awareness: Start by using Amazon CTV to create top-of-funnel brand awareness. Deliver high-quality, engaging video ads that showcase your brand and its unique selling points, and encourage viewers to visit your Amazon product page to learn more.

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