Digiday’s Media Buying Summit

October 12-14, 2022 | USA

Digiday’s Media Buying Summit
As we enter the final quarter of 2022, agencies are adapting to a tougher business environment than where they started the year: client cutbacks in spending, as well as their own increased costs for talent and resources, data and measurement challenges as identifiers change, and privacy rules that foment uncertainty. Even the momentum of diversity, equity and inclusion progress appears to have stalled somewhat. Challenges abound. But it’s also a time of tremendous opportunity, particularly in the realm of programmatic buying, which continues to wend its way into more of the investment process with each year. Meanwhile, e-commerce and next-generation innovations from the world of Web3 open up new horizons, while traditional channels like B2B marketing reestablish their importance in the marketing ecosystem.

Spotlight

Advertising is the Dirty Profession, famous for snake oil salesmen and shysters, shilling things that nobody needs, creating this bankrupt consumerist culture. But what if I told you that you were unknowingly in advertising too? My own journey from human evolution and ecology into marketing has taught me that we are all in advertising—and that’s actually a good thing.


OTHER PAST CONFERENCES

ATS Singapore 2022

September 21-22, 2022 | Singapore

Throughout 2021, the pace of global digitisation continued, increasing the value of consumers’ personal data and raising awareness of the need to ensure this is protected. At the same time, the fundamental tools, which the marketing & advertising industry rely on for personalised marketing, have become compromised. The deprecation of third-party cookies, restrictions on the use of identifiers, and the passing of strict privacy legislation into law, means that the industry has to rethink how it markets to consumers.

KINZA DUBAI 2K22

October 26-27, 2022 | UAE

Prepare for Amazon Ads UnBoxed, our annual conference where we'll introduce new solutions and ideas to help brands both big and small connect with customers, expand their brand, and plan for the future. This year, we're offering you new perspectives from industry professionals, training and certification programmes, interactive demos, after-hours activities, and an exclusive musical performance.

PPC Live UK

November 24, 2022 | UK

Bringing you the best of UK's Paid Media experts to learn from and share with on the last Thursday of every other month at the low price of £16. Come join us for great talks, pizza, drinks and networking with the best of the PPC community in the UK.

PROGRAMMATIC I/O New York

October 17-18, 2022 | USA

The original. The world leader. This is the industry conference more data-driven marketing professionals choose for a complete programmatic marketing tune-up. PROGRAMMATIC I/O New York brings the full digital marketing industry together for updates on privacy, the cookieless future, retail media, CTV trends, and much more. It is the best investment digital marketing professionals can make in professional growth each year.

Spotlight

Advertising is the Dirty Profession, famous for snake oil salesmen and shysters, shilling things that nobody needs, creating this bankrupt consumerist culture. But what if I told you that you were unknowingly in advertising too? My own journey from human evolution and ecology into marketing has taught me that we are all in advertising—and that’s actually a good thing.

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