Indonesia: Ad Fraud Show 2019

July 19, 2019 | Indonesia

Ad fraud is the biggest marketing issue brands face these days & their obvious doubt would be ‘am I paying for ad fraud bots?’ According to recent reports, advertisers have suffered losses up to $16.4 billion in 2017 hence making it difficult for them to trust mobile advertising. The MMA has decided to combat ad fraud by uniting key stakeholders of the industry (advertisers, publishers, agencies) to educate the audience & talk about a common method to eradicate ad fraud or lessen the impact it has on all parties.

Spotlight

This comprehensive buyer’s guide lays out the key practices for a successful business management systems evaluation. Learn about the key factors to consider in this important decision and the outcomes to strive for when selecting the ideal solution for your business.


OTHER PAST CONFERENCES

Master Of Marketing Conference

October 5-8, 2021 | USA

As the marketing and advertising industry continues to battle the complex challenges of the last year, the 2021 ANA Masters of Marketing Conference will showcase the creative thinking and inspirational strategies that CMOs from leading brands implemented to adapt to today's evolving customer needs. These growth champions will share their stories of success based on the ANA Growth Agenda and the theme, "Force for Good. Force for Growth."

NAD2021

September 29-October 1, 2021 | USA

The National Advertising Division (NAD) annual conference, NAD 2021, will celebrate 50 years of advertising industry self-regulation, convening the industry experts, government officials, legal professionals, and businesses of all sizes that have worked since 1971 to help establish high standards of truth and accuracy in national advertising. These thought leaders will discuss the critical trust and technology challenges facing the advertising industry today and share practical advice on the day-to-day issues that new and evolving platforms and an increasingly competitive environment can raise.

Food Advertising, Labeling, and Litigation Conference: For the Food and Dietary Supplement Industries

September 28-30, 2021 | USA

FDLI remains committed to providing high-quality educational programs while keeping our members and event attendees safe during the current pandemic. With this in mind, we are excited to announce that the 2021 Food Advertising, Labeling, and Litigation Conference will be a virtual event. Please know we are actively exploring options to ensure an engaging and enjoyable experience with ample opportunities to connect with your peers. Be sure to check the course website regularly for additional announcements and updates.

Audience Connect: Balancing Privacy, Personalization & Safety

September 15, 2021 | USA

Change is coming. Fast. The elimination of the third-party cookie and the intentional shift away from identifiers is drastically changing the digital advertising landscape and will impact the entire ecosystem. With this massive change on the horizon, it’s more important than ever for the advertising community to be educated, informed and speaking the same language. Audience Connect: Balancing Privacy, Personalization & Safety will bring together the most influential voices in data, addressability, and privacy to discuss the latest consumer-first, privacy by design identity solutions for advertisers and publishers in preparation of a post-cookie world. This event is open to entire digital ecosystem, inclusive of buy-side brands & agencies looking to understand identity and build audiences, premium content partners & publishers aiming to solidify their relationships with users, and the ad tech companies that underpin the industry.​