ONLINE AD SUMMIT 2019

The implementation of the GDPR is history. Was she just a little seaquake? A storm in a glass of water? Not exactly! While the German digital market was apparently able to cope with DSGVO in 2018, interpretations and implementations are now increasingly interlinked: international service providers want to bring their understanding of Consent to the market, while browser providers, for example, no longer want to wait and themselves Upgrading systems that will further complicate 'traditional' digital marketing through third-party systems and, above all, programmatic sales. We want to present these "opportunities" for the German online advertising market and, together with customers, agencies, marketers and service providers, show new ideas, best practice approaches and possible solutions and discuss them openly.

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OTHER PAST CONFERENCES

Product Marketing Summit

February 13-14, 2024 | USA

A unique chance to get in a room with product marketing experts, as they reveal their best practices, challenges, & experiences so you can: Learn to drive consistent growth with proven, actionable tactics. Stay on top of trends to get ahead of your competitors. Network with the world's biggest product marketing community. Excel in your career & reach your full potential. Discover new talent & scale your team. Prove the immense value of product marketing to management.

NexTech: Impact Through Technology 2023

November 14-15, 2023 | USA

Technology is the engine of marketing-and it must drive impact in business growth, creative, brand, talent, customer experience, societal change, and beyond to be worth the investment. Marketers are working overtime to not only understand the latest technologies but also to apply them in meaningful and growth-driving ways. Join Adweek to dive deep into new opportunities for marketers, what they mean, what they can deliver, and how new technologies can help brands redefine themselves at a time when consumer engagement and relevance has never been more critical. We’ll explore generative AI, marketing-automation tools, audience-management platforms, XR—including AR, VR, the metaverse and gaming—5G and a 6G future and more.

Out Of Home Now: 2023

December 5, 2023 | USA

Since a highpoint in 2019, the US OOH market has experienced a series of ups and downs and stops and starts, making it virtually impossible to build for the future. 2023 has proven to be one of the most unpredictable and underwhelming years in recent history. OOH feels stuck in neutral, mired in a world of single digit growth. The time is NOW to break the echo chamber. OOH needs to broaden its outreach, seek opposing viewpoints, and give space to emerging voices. All media formats are challenged, but the opportunity for OOH to rid itself of historical biases and capture greater share (and keep it) has never been clearer. This year, the Ad Club will feature a dynamic group of speakers who will provide insights on how we get ‘unstuck’ and generate consistent growth.

Affiliate Summit West

January 15-17, 2024 | USA

6,500 affiliates, advertisers, ecom sellers, networks, and tech suppliers will gather in Las Vegas at Affiliate Summit West 2024, the biggest affiliate marketing event in the world. ASW is the home of affiliate marketing in fact 76% of affiliates prefer ASW over any other event. At ASW, you’ll find thousands of partners of all shapes and sizes from mass media publishers and bloggers, to coupon and cashback sites to innovative tech partners. The opportunities for partnerships to reach more customers are infinite and at ASW you’ll get the tools and contacts to take your partnerships to the next level.