Outdoor Media Summit

October 30-November 1, 2022 | USA

Outdoor_Media_Summit
We’ve rebranded to Outdoor Media Summit because many of our attendees were podcasters, vloggers, social influencers, photographers and videographers. We even had a few print editors! The name Outdoor Blogger Summit was no longer accurate to who we had become and it became clear that we needed a new name to be inclusive of the community we are today. Outdoor Media Summit is THE conference for Editors (yes print folks, you’re also welcome), Podcasters, Vloggers Social Influencers, and Brand Marketers. If that is you, then you belong here with us.

Spotlight

IAB Europe has released an initial ‘Guide to Improving Sustainable Business Decision-Making’ to assist businesses in the digital advertising ecosystem navigate the ever-evolving landscape of sustainability and responsible business practices.

In recent times, terms such as ‘sustainable’, ‘green’, ‘net-zero’, and ‘carbon-neutral’ to describe technology, services, and products in the digital advertising industry have increased in traction making it increasingly important for businesses to understand the validity of such claims.

With the rise of greenwashing practices, where false or misleading claims are made regarding environmental efforts, it is crucial for businesses to exercise due diligence when evaluating sustainability claims and when looking to choose the partners they wish to work with. Government regulators are also intensifying their focus on combating such practices, and businesses need to ensure that their decisions align with genuine sustainability goals.

The guide was written by members of IAB Europe’s Sustainability Standards Committee and offers valuable insights and practical tips to help organisations make more informed choices when looking to achieve sustainability in the digital advertising industry.


OTHER PAST CONFERENCES

2023 OAAA/Geopath OOH Media Conference

March 27-29, 2023 | USA

Mark your calendars for the 2023 OAAA OOH Media Conference from Monday, March 27 – Wednesday March 29, 2023. The industry’s premier conference will take place in Nashville, TN

2023 ANA Advertising Financial Management Conference

April 30-May 3, 2023 | USA

The ANA Advertising Financial Management Conference is the only event of its kind connecting client-side marketing procurement and financial professionals with advertising agency chief financial and revenue officers, as well as other key stakeholders. For years, these industry professionals have attended this conference, resulting in the loyal following seen today.

ANA Masters of Data & Technoogy

April 12-14, 2023 | USA

When it comes to managing marketing data and technology, today's marketers face challenges from every side: building a data-centric organization, acquiring the right talent, navigating privacy regulations, and ensuring data sets are effective and secure. It's not an easy task. The 2023 ANA Masters of Data & Technology Conference is designed to help today's marketers tackle these and other critical issues. At this three-day event, you'll hear case studies and firsthand experiences from senior level marketers and industry experts at today's top brands on how they took on data and technology challenges and drove growth for their brands, and get practical solutions to the top 10 topics that keep marketers up at night.

Paid Social Show

April 19, 2023 | USA

A spin off event from brightonSEO, to help you learn more about how to promote your business through advertising on Facebook, Instagram, Twitter, LinkedIn and other social media platforms. Paid social media advertising is one of the most exciting and fastest changing areas of digital marketing.

Spotlight

IAB Europe has released an initial ‘Guide to Improving Sustainable Business Decision-Making’ to assist businesses in the digital advertising ecosystem navigate the ever-evolving landscape of sustainability and responsible business practices.

In recent times, terms such as ‘sustainable’, ‘green’, ‘net-zero’, and ‘carbon-neutral’ to describe technology, services, and products in the digital advertising industry have increased in traction making it increasingly important for businesses to understand the validity of such claims.

With the rise of greenwashing practices, where false or misleading claims are made regarding environmental efforts, it is crucial for businesses to exercise due diligence when evaluating sustainability claims and when looking to choose the partners they wish to work with. Government regulators are also intensifying their focus on combating such practices, and businesses need to ensure that their decisions align with genuine sustainability goals.

The guide was written by members of IAB Europe’s Sustainability Standards Committee and offers valuable insights and practical tips to help organisations make more informed choices when looking to achieve sustainability in the digital advertising industry.

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