Uberflip Named a Contender in Content Marketing Platforms for B2B Marketers

Uberflip | September 22, 2019

We have exciting news here at Uberflip to share! Our leading B2B content experience platform has been named a contender by Forrester, an independent research firm, in The Forrester Wave™: Content Marketing Platforms for B2B Marketers, Q2 2019 for the first time. Randy Frisch, Uberflip's CMO, recognizes that, while Uberflip is not a traditional content marketing platform by definition, it is a huge accomplishment for us to be included among these incredible companies and show how our platform enables organizations to better utilize content to help shape and influence the buyer journey. This accomplishment continues to support our journey to establish content experience and its importance in marketing. We are looking forward to seeing how this Wave will continue to evolve in years to come, and we are proud to lead the way!

Spotlight

Smart campaigns are a type of advertising campaign that use machine learning algorithms to optimize your ads and maximize your return on investment. Here are four tips for creating smart campaigns:

Set clear campaign objectives: Before creating a smart campaign, it's important to define your goals and what you want to achieve. This could be increasing website traffic, generating leads, or boosting sales. Once you have a clear objective in mind, you can create a campaign that is tailored to achieving that objective.


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Spotlight

Smart campaigns are a type of advertising campaign that use machine learning algorithms to optimize your ads and maximize your return on investment. Here are four tips for creating smart campaigns:

Set clear campaign objectives: Before creating a smart campaign, it's important to define your goals and what you want to achieve. This could be increasing website traffic, generating leads, or boosting sales. Once you have a clear objective in mind, you can create a campaign that is tailored to achieving that objective.

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