Nextech 2022

November 14-17, 2022 | USA

Nextech_2022
It's time for marketers to recalibrate their relationship with technology. Last year proved that successful pivots boil down to agility. That means engaging consumers with newsworthy messaging, prioritizing privacy and capitalizing on both new and proven channels. Join the fourth annual Adweek NexTech to hear from brand executives and technology leaders on the types of integrated strategies you'll need to succeed in 2023. During the event, you'll also hear first-hand from the teams working closely on tactical implementation, the successes and challenges they’re facing and how to stay nimble.
Register Now

Spotlight

Alright, alright, alright! We give up. We'll write about native advertising. If there's any one thing the advertising industry is good at, it's putting a shiny new wrapper on something that's been around for a very long time. Take, for example, Native Advertising. As described by digital ad firm Solve Media, "Native advertising refers to a specific mode of monetization that aims to augment user experience by providing value through relevant content delivered in-stream."


OTHER UPCOMING CONFERENCES

OTT: Optimizing Total TV: Strategies for the New Media Landscape

October 25, 2022 | USA

The media landscape is evolving so quickly that even the meaning of OTT is changing: it is morphing from “Over-the-Top” to “Optimizing Total TV” on all platforms – Broadcast, Cable, SVOD, AVOD, and FAST. The battle for attention is real and publishers and advertisers need updated strategies to reach consumers. They need a clear understanding of viewers’ cross-platform habits and video journeys.
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Digital Upfronts: Amazon Ads

October 11, 2022 | UK

From Amazon.co.uk to Twitch, Freevee, and Fire TV, Amazon Ads has the power to meet your customers where they are. Join the team to learn how Amazon Ads can help your brand engage with all types of TV viewers and streamers in the UK. This exclusive event will feature engaging conversations, networking opportunities, and more! Register today.
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Search & Performance Insider Summit

December 14-17, 2022 | USA

Wth limited data, how will you find, reach and engage with people meaningful to your business? The abundance of third-party retailers and marketplaces has also made competition fiercer than ever. How can a brand in today’s competitive market expect to stand out? We will explore: Increased personalization via tech and feed optimization tools Tactical and holistic strategizing across all media channels Driving direct commerce with TikTok and other social platforms Leveraging holistic measurement to understand campaign performance Contextual targeting in a cookie-less world
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KINZA DUBAI 2K22

October 26-27, 2022 | UAE

Prepare for Amazon Ads UnBoxed, our annual conference where we'll introduce new solutions and ideas to help brands both big and small connect with customers, expand their brand, and plan for the future. This year, we're offering you new perspectives from industry professionals, training and certification programmes, interactive demos, after-hours activities, and an exclusive musical performance.
Register Now

Spotlight

Alright, alright, alright! We give up. We'll write about native advertising. If there's any one thing the advertising industry is good at, it's putting a shiny new wrapper on something that's been around for a very long time. Take, for example, Native Advertising. As described by digital ad firm Solve Media, "Native advertising refers to a specific mode of monetization that aims to augment user experience by providing value through relevant content delivered in-stream."

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