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Go2Mobi discusses mobile advertising at Affiliate Summit West

Heather Vale of Performance Marketing Insider talks with Jeremy Hoffman, Ad Network Operations Manager for Go2Mobi. In this interview at Affiliate Summit West #ASW16, find out what's new in the mobile ad world, why Go2Mobi projects 2016 as being the year of new mobile ad formats, what mobile ad formats are growing the most, what interactive ad units perform well, where you can expect video ads to appear, what production is required to run mobile video ads, what kind of targeting is recommended, what optimization and drilling down can help you discover, and more.

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