Advisor Evolved

phocuswire | February 26, 2020

Given travel marketers’ established role in pushing the boundaries of advertising, a lot of the crystal-gazing that happens in our industry every year involves speculation about exciting developments in artificial intelligence, machine learning and other automated innovations. To be sure, these things are happening, but focusing on this sliver of innovation within travel advertising neglects the mega-forces that are reshaping the industry right before our eyes. In 2020, the major forces th...

fool | January 28, 2020

By the looks of Netflix stock's (NASDAQ:NFLX) paltry 1% gain over the past 12 months, some investors might mistakenly conclude that intensifying competition has stunted the underlying company's growth. But this is far from reality. 2019 was a record year for Netflix, featuring a 20% year-over-year increase in subscribers. This subscriber growth, combined with price increases, helped total revenue rise 28% year over year. Operating income for the year jumped even faster, climbing 62% year...

Advertiser Platforms

Business Wire | May 29, 2023

MGID, the global advertising platform, today announced a partnership with Playmaker, the digital sports media company that delivers authentic content experiences through its portfolio of sports media brands. The partnership will see the direct integration of MGID’s native ads across Playmaker’s web properties to maximize user experience and engagement and increase traffic and monetization. MGID’s network of advertisers across the US, Canada, Brazil, and Mexico ...

Advertiser Platforms

PATTISON | November 25, 2021

PATTISON Outdoor Advertising, Canada’s leading Out-of-Home advertising provider has officially expanded its growing Transit Advertising portfolio in the Greater Toronto Area with the addition of Brampton Transit, a public transport system operator for the City of Brampton. Effective November 9, 2021, PATTISON Outdoor will exclusively offer exterior and interior advertising placements on over 330 conventional transit buses and exterior advertising formats on over 130 Züm buses, a bus r...