Atomic London

Search Engine Journal | July 09, 2020

After a couple years of waiting patiently, TikTok has announced they are rolling out their self-serve advertising platform globally.The tools will give advertisers access to their tools for creative, targeting, and flexible budgeting.They also note there will be business accounts that provide additional tools, but have not specified them at this time.Advertisers have expressed curiosity, along with some frustrations about the inability to simply test ads on the platform.T...

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MTarget | May 10, 2022

MTarget, a France-based direct B2B marketing firm specializing in mobile marketing, has selected iBASIS as their provider for programmable voice campaign management services in the banking, finance and retail sectors. iBASIS is a Massachusetts-based communications solutions provider. The unique Bring Your Own Carrier (BYOC) model from iBASIS provides out-of-the-box, ready-to-go solutions that can be white-labeled to generate instant revenue from existing infrastructure and resourc...

Jaymie Scotto & Associates (JSA) | May 06, 2020

JSA, the preeminent provider of public relations, digital marketing and event planning services for the telecom, data center and tech industries, reports that its clients are increasing digital advertising budgets to secure fresh, engaged leads. JSA is work...

theguardian | April 06, 2020

At a Glance: Channel 4 has handed millions in bonuses to staff as it contemplates the cost-cutting measures to cope with the hit to ad revenue caused by the coronavirus pandemic. Channel 4 wil...