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Business Insider | December 06, 2016
The media buying arms of the world's largest advertising holding companies have released their ad spend forecasts for the coming year. Variety reported on the estimates from WPP’s GroupM and Interpublic Group’s Magna Global, while Reuters outlined the forecast from Publicis-owned Zenith Optimedia...
TechCrunch | June 13, 2017
Since the earliest days of the commercial web, there was a Faustian bargain struck between users and content publishers: Users got free access to online content in exchange for tolerating ads sold by the very same publishers delivering the latest words, images, and videos....
TechCrunch | September 03, 2018
The UK’s leading broadcasters and ISPs have called for the government to introduce independent regulatory oversight of social media content. The group of media and broadband operators in the tightly regulated industries spans both the state-funded and commercial sector with the letter to the Sunday Telegraph being inked with signatures from the leaders of the BBC, ITV, Channel 4, Sky, BT and TalkTalk.
They argue there’s an “urgent” need for independent oversight of...
The Wolfcast | December 07, 2018
Last week I was followed around the Internet by a pair of shoes. I had looked at them online as a gift for my father-in-law, but he didn’t like them, and neither did I. Yet no matter what site I visited, there they were, staring at me in their full moccasin glory. Digital advertising can be really annoying, but it can also be dangerous. It has recently been accused of perpetuating fake news, funding child abuse and interfering with democracy....
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