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CARMEL WINERY SHOWCASES NEW BRANDING AT MEAT RESTAURANT

collive | February 02, 2020

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A crowd of wine industry professionals and foodies gathered last week for an exclusive food and wine pairing event at Brooklyn’s newest Kosher hotspot, the trend-setting Meat Restaurant in Crown Heights. Hosted by Carmel Winery of Israel and their US distributor, Royal Wine Corp., wine aficionados mingled with Jewish media personalities and bloggers, enjoying the latest wine offerings from Carmel accompanied by gourmet delicacies. The evening’s menu was specially crafted for the occa...

Read More

SEC MEMBER: ADVERTISING RULE OVERHAUL MAY BE TOO VAGUE

investmentnews | March 05, 2020

news image

The agency released the proposed amendments in November, marking the first attempt to update the requirements since 1961. Under the proposed rule, the SEC would allow advisers to post testimonials, endorsements and third-party ratings on social media. The effort to bring adviser advertising regulations into the internet era was mostly welcomed by adviser trade associations. But in comment letters last month, they also expressed concern that it was too expansive and unclear in certain areas. SEC ...

Read More

COMSCORE LAUNCHES NEW BRAND SUITABILITY PROTECTIONS THAT OFFER BRANDS GREATER PRECISION TO DETERMINE WHAT CONTENT IS SAFE AND CONTEXTUALLY RELEVANT

Comscore | September 14, 2020

news image

Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced enhanced brand suitability protections that offer brands greater precision to determine what content is safe and contextually relevant. The segments, which are now available in many leading demand-side platforms, will put the control back in the advertiser's hands to be able to run their ad campaigns along content that is brand safe for them without sacrificing scale. Most brand safety ...

Read More

FACEBOOK ENABLES DISINFORMATION WITH ADVERTISING POLICY

effinghamdailynews | January 13, 2020

news image

The tech giant recently announced it would not ban false political advertising, or disallow ad targeting that could fuel discrimination or racism and generally create even bigger divides in the American electorate. Facebook is shirking it social responsibility as a company with great power to influence the next election and American democracy. Google has agreed to prohibit ads making false claims and so called “deep-fake” videos that mislead through doctoring images or using a real i...

Read More
news image

CARMEL WINERY SHOWCASES NEW BRANDING AT MEAT RESTAURANT

collive | February 02, 2020

A crowd of wine industry professionals and foodies gathered last week for an exclusive food and wine pairing event at Brooklyn’s newest Kosher hotspot, the trend-setting Meat Restaurant in Crown Heights. Hosted by Carmel Winery of Israel and their US distributor, Royal Wine Corp., wine aficionados mingled with Jewish media personalities and bloggers, enjoying the latest wine offerings from Carmel accompanied by gourmet delicacies. The evening’s menu was specially crafted for the occa...

Read More
news image

SEC MEMBER: ADVERTISING RULE OVERHAUL MAY BE TOO VAGUE

investmentnews | March 05, 2020

The agency released the proposed amendments in November, marking the first attempt to update the requirements since 1961. Under the proposed rule, the SEC would allow advisers to post testimonials, endorsements and third-party ratings on social media. The effort to bring adviser advertising regulations into the internet era was mostly welcomed by adviser trade associations. But in comment letters last month, they also expressed concern that it was too expansive and unclear in certain areas. SEC ...

Read More
news image

COMSCORE LAUNCHES NEW BRAND SUITABILITY PROTECTIONS THAT OFFER BRANDS GREATER PRECISION TO DETERMINE WHAT CONTENT IS SAFE AND CONTEXTUALLY RELEVANT

Comscore | September 14, 2020

Comscore (Nasdaq: SCOR), a trusted partner for planning, transacting and evaluating media, today announced enhanced brand suitability protections that offer brands greater precision to determine what content is safe and contextually relevant. The segments, which are now available in many leading demand-side platforms, will put the control back in the advertiser's hands to be able to run their ad campaigns along content that is brand safe for them without sacrificing scale. Most brand safety ...

Read More
news image

FACEBOOK ENABLES DISINFORMATION WITH ADVERTISING POLICY

effinghamdailynews | January 13, 2020

The tech giant recently announced it would not ban false political advertising, or disallow ad targeting that could fuel discrimination or racism and generally create even bigger divides in the American electorate. Facebook is shirking it social responsibility as a company with great power to influence the next election and American democracy. Google has agreed to prohibit ads making false claims and so called “deep-fake” videos that mislead through doctoring images or using a real i...

Read More