TUNE

Merkle | September 15, 2016

Merkle (www.merkleinc.com), a leading technology-enabled, data-driven performance marketing agency, announced that it will host a webinar titled, Seven Strategies for Driving TV Tune-in on October 4, 2016 at 2 PM EST. Merkle presenters Andy Fisher, chief analytics officer and Matt Naeger, SVP, client partner, will define and detail how television networks are making a crucial shift from brand marketing to direct-response approaches for driving TV tune-in, with audience measurement across devices...

fortune | January 17, 2017

Is there a chance Snapchat is becoming a bigger threat to Facebook? Martin Sorrell, the chief executive of WPP, the world's largest advertising firm, thinks it may be.Sorrell first told CNBC Tuesday that the firm's clients spent a whopping $90 million on advertising on Snapchat last year about $60 million more than what WPP predicted would be spent on the app at the beginning of the year. That amount means Snapchat's 2016 revenues are likely to be higher than what the market currentl...

ksby | January 14, 2020

The U.S. Census kicked off its 2020 campaign Tuesday by unveiling several of its 1,000 advertisements. The campaign will appear on billboards, television, radio, magazines, social media and other outlets. The ads were revealed at a theater in Washington, D.C. Most of us across the country can start filling out the U.S. Census in March either online, by phone or on paper. Officials say it's important to submit confidential information to the census because government leaders use the informati...

Fix Network World | January 14, 2020

Fix Network World announces the appointment of Carl Brabander, former Vice President of Marketing to the new senior role of Head of Global Franchise Development, effective January 1, 2019. Carl joined Fix Auto Canada as Vice President of Marketing in 2014 and has since led global marketing, advertising and brand strategies that have helped establish and grow Fix Network World’s brands worldwide. As Head of Global Franchise Development, Carl will be responsible for working in close collabor...