The OTT/CTV Advertising Opportunity

This on-demand webinar features Snap Inc.'s Manager, Quantitative Ad Measurement, Garvin Roos and Nielsen's SVP, Marketing Analytics, Josh Kowal, discussing the findings from an analysis of Snap advertising performance in a major consumer product category, and sharing how marketers can measure and understand the business impact of advertising on Snap. To view this on-demand webinar with our compliments, complete the form on the right and click the "Submit" button, and you’ll receive instant access to the recording.

Today’s digital landscape is evolving – and so is the person behind the screen. The average consumer can decide in milliseconds whether an ad or video is relevant. How can you, as a business, work to cut through the noise – and ensure you’re getting transparent reporting to guarantee success?

Want to run Google Ads campaigns but don't know where to start? Join this webinar with Chiara Iacoponi, senior Ads strategist at Google, to learn how to add Google Ads powered by AdEspresso to your digital marketing strategy. Today's customer's online behavior has completely revolutionized the concept of the customer journey, which has become more fragmented than ever before. Users are constantly connected, moving across devices, platforms and exposed to increasing amounts of information while making purchasing decisions. From a marketing point of view, this shift in consumer behavior calls for integrated marketing strategies across media, in order to be as effective as possible throughout the entire marketing funnel.

Understand how your advertising will be affected by the privacy changes that Apple made in its newest iOS release. We'll also help you with the precise steps you can take as a business owner or marketer to continue ROI-effective advertising.