There are effective solutions presently available to handle both concerns as brands and agencies attempt to enhance performance outcomes today while keeping an eye on the cookieless future just beyond the horizon. Advertisers of all sizes can optimise their tactics now while assuring they will continue to perform as the digital landscape evolves, thanks to futureproof approaches like contextual targeting.
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Vendasta
For our follow-up intermediate session, Mike will be diving into the various types of ad campaigns available to small businesses, including display, social, search, video, text and creative based ads.
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IPSOS
Within business, change is both constant and inevitable. Over the past twenty years, technology has revolutionized the world of advertising. Consumers are now exposed to more advertising than ever before and the way that they engage with brands has fundamentally changed. For advertisers, technological changes bring advantages and disadvantages. Advertisers can reach more people, more personally, across more spaces.
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Inside Real Estate
Why use Snapchat for real estate? Documenting the daily behind-the-scenes of how you are helping your clients and showcasing your local expertise through video is powerful. Gary Vaynerchuk was the keynote speaker for ICSF16, and he urged every attendee to become a media company first and a real estate professional second. Real estate is a relationship business, and the most efficient and effective way to authentically communicate your personal brand message is through visual communication.
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