Hallam Internet Ltd

GroundTruth | June 11, 2020

GroundTruth, the leading global location technology company, announced the launch of several new capabilities that will expand the reach of location-based marketing through cross-device channels. With the introduction of its new Connected TV (CTV) solution ...

PPC Entourage | September 25, 2020

PPC Entourage is an Amazon Sponsored Ads company that efficiently optimizes and expands Amazon sponsored product campaigns to increase sales and profits so online sellers can focus on growing their Amazon business. The company is pleased to inform sellers that it is offering its popular Amazon AdsPlaybook Series for free on its website. "Our company goal is to help online sellers build powerful brands and then turn those powerful brands into household names," says company founder, Mike...

thepublicopinion | January 21, 2020

On Jan. 21, the Out of Home Advertising Association of America (OAAA) and SmartBrief launched a twice-weekly news service: OOH SmartBrief. OOH SmartBrief shares the most important news affecting the out of home (OOH) advertising industry, including ad trends, industry insights and thought leadership from top media executives. OOH SmartBrief will serve as an authoritative resource on the fast-growing OOH advertising industry. The news service will also highlight events such as OAAA’s OBIE A...

instanttechnews | February 25, 2020

Facebook made a ton of changes to their platform in 2019 and we’re just beginning to see the results now in 2020. Value Optimization, Minimum ROAS bidding and Campaign Budget Optimization are just a few of the most visible changes to the platform. Here are 3 quick platform secrets we here at Swingman unlocked from millions of dollars in ad spend. The Facebook ads platform has definitely made it a focus in 2020 to send highly motivated users that are more likely than ever to convert. The hi...