Ooyala

digiday | January 20, 2020

The company is aiming to use the council, which will be comprised of hundreds of influencers, to help it better understand the type of content that will resonate with such individuals and their audiences. The consumer goods company also wants to fashion a more collaborative content-creation arrangement between these influencers and its organization. And the Clorox Company has already treating been some influencers almost if they belong to an agency, working with them to “co-create” a...

Social Media Advertising

Clear Ads | February 17, 2022

Clear Ads, a trusted Amazon PPC agency, has recently shared the top three sponsored advertising trends for 2022. The company is known for its efficient Amazon ads and DSP solutions and regularly publishes high-quality content related to Amazon advertising. Clear Ads' Head of Sales George Roberts shares insights on the year's most likely sponsored advertising trends to start the New Year. As an experienced Amazon ads expert, Roberts has forecasted the following Sponsored Ad...

Ad Networks

PR Newswire | May 18, 2023

Silverpush, a global leader in cookieless advertising solutions has recently announced its strategic partnership with 4D, the advanced contextual targeting and insights platform, built by customer experience business, Silverbullet. This partnership is a part of Silverpush's efforts to advance its omnichannel strategy with Mirrors and enhance its vision for a cookieless future in the advertising landscape. Growing concerns and stricter regulations regarding consumer privacy h...

Advertiser Platforms

ADEX | November 29, 2021

ADEX, the leading anti-fraud solution provider aimed at protecting advertisers' websites from bots, announces that real-time traffic analysis is now available to all categories of customers additionally to a wide spectrum of advanced anti-fraud tools. Tracking traffic purity in real-time is crucial, since this is the only way to avoid serious consequences of criminal schemes. ADEX checks the traffic flows in the real time to see if they are legitimate enough before advertising...