Why we love programmatic audio advertising

February 20, 2019

Why do we love programmatic audio? With 64% of the U.S. population listening to digital audio, it’s one of the best mediums to reach your audience. In fact, brands can see an ROI of 6x their investment in audio advertising. Maybe that’s because radio ads trigger memory encoding at higher rates than their TV counterparts. Get the scale of radio with the ease and control of programmatic. Quality inventory, refined targeting, and intelligent reporting. Plus, it’s easy to produce, test and replace.

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Quigley-Simpson

Quigley-Simpson is a full-service advertising agency specializing in strategic planning, marketing, media planning & media buying, brand building, creative development, production and Multi-Cultural advertising. The agency combines the disciplines of direct response advertising with branding to create effective and accountable campaigns that enhance Quigley-Simpson’s clients’ Return-on-Investment (ROI). The agency does this for both creative and media planning & media buying clients. Many of Quigley-Simpson’s clients use all the agency’s services in full, while some select from the agency’s suite of services. The agency’s extensive advertising experience spans television, digital, print, out-of-home, radio, collateral, direct mail, and mobile advertising, plus Search Engine Marketing (SEM) and web design. Visit www.quigleysimpson.com for more information.

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Quigley-Simpson

Quigley-Simpson is a full-service advertising agency specializing in strategic planning, marketing, media planning & media buying, brand building, creative development, production and Multi-Cultural advertising. The agency combines the disciplines of direct response advertising with branding to create effective and accountable campaigns that enhance Quigley-Simpson’s clients’ Return-on-Investment (ROI). The agency does this for both creative and media planning & media buying clients. Many of Quigley-Simpson’s clients use all the agency’s services in full, while some select from the agency’s suite of services. The agency’s extensive advertising experience spans television, digital, print, out-of-home, radio, collateral, direct mail, and mobile advertising, plus Search Engine Marketing (SEM) and web design. Visit www.quigleysimpson.com for more information.

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