Brand Storytelling

Business 2 Community | June 21, 2018

The best marketers in e-commerce today are the ones who have mastered the art of storytelling. As e-commerce becomes more and more competitive, businesses have to work harder to gain the attention and loyalty of online consumers. The marketing and advertising campaigns that used to work ten, five, and even two years ago aren’t as relevant or effective today. In 2018, people buy from companies that they feel understand them, align with their values, and support their dreams....

ksby | January 14, 2020

The U.S. Census kicked off its 2020 campaign Tuesday by unveiling several of its 1,000 advertisements. The campaign will appear on billboards, television, radio, magazines, social media and other outlets. The ads were revealed at a theater in Washington, D.C. Most of us across the country can start filling out the U.S. Census in March either online, by phone or on paper. Officials say it's important to submit confidential information to the census because government leaders use the informati...

Fix Network World | January 14, 2020

Fix Network World announces the appointment of Carl Brabander, former Vice President of Marketing to the new senior role of Head of Global Franchise Development, effective January 1, 2019. Carl joined Fix Auto Canada as Vice President of Marketing in 2014 and has since led global marketing, advertising and brand strategies that have helped establish and grow Fix Network World’s brands worldwide. As Head of Global Franchise Development, Carl will be responsible for working in close collabor...

Fix Network World | January 14, 2020

Fix Network World announces the launch of Fix Auto Masters, an all-new technical skills and knowledge competition program, aimed at celebrating the skills of technicians from across the global Fix Auto network. The first region to take part in the Fix Auto Masters program is Fix Auto UK. Fix Network World Operations Manager Nick Spiers believes a platform such as Fix Auto Masters is an important step in showcasing the talent of front-line technicians, while helping create a closer global communi...