Northwoods

searchenginejournal | March 19, 2020

LinkedIn is launching a new type of message-based ad that uses conversation to deliver a customized experience for each user. LinkedIn’s new Conversation Ads build off of its current Message Ads and are designed to be more personal and engaging. Businesses can utilize Conversation Ads to build campaigns with multiple conversion paths leading to a variety of calls-to-action. Content served through Conversation Ads can be personalized according to where the prospect is in the conversion funn...

Buzztime | September 19, 2020

NTN Buzztime, Inc. (NYSE American: NTN) signed a definitive asset purchase agreement to sell its social entertainment, customer engagement, and advertising technology assets to eGames.com Holdings LLC (eGames.com) for $2.0 million in cash. The proposed transaction is expected to close in the fourth quarter of 2020 subject to the satisfaction or waiver of closing conditions in the purchase agreement. eGames.com is a game publishing business. Founder Aram Fuchs said, "Close to 30 years ago, I...

AD NETWORKS

Scibids | June 13, 2022

Scibids, the global leader in artificial intelligence (AI) for digital marketing, today announces the appointment of Erich Wasserman as its newest board member. Wasserman will advise Scibids’ leadership on global commercial, strategic partner and corporate development matters. Wasserman joins Scibids with a wealth of global business development experience. As co-founder of MediaMath, he launched the company’s first sales organization in the U.S. in 2007, its EMEA and A...

Revolution Digital | October 23, 2020

Buitoni Food Company has appointed Revolution Digital its digital agency of record for Buitoni® brand Pasta, Sauce, and Cheese. Buitoni was recently acquired by Brynwood Partners from Nestlé USA. The digital work was previously handled by a combination of Nestlé in-house and outsourced agencies. Revolution Digital will lead strategic planning and creative development for the brand. The agency will partner with Media Storm, who will handle media services. "We are very excit...