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Vrbo | May 19, 2020
Home-sharing platform welcomes back advertisers after closing up shop for more than a year.
After more than a year without accepting advertising on its platform, Vrbo is once again opening up shop.
VideoAmp, HyphaMetrics | October 14, 2021
Software and data platform, VideoAmp, announced a partnership with HyphaMetrics, the only independent cross-screen and cross-walled-garden panel, to provide cross-screen audience measurement solutions for VideoAmp clients. The partnership will integrate HyphaMetrics’ omni-channel cross-device panel measurement with VideoAmp’s commingled TV viewership data to facilitate cutting edge audience insights.
“At VideoAmp we see panels as an importan...
techcrunch | February 13, 2020
GumGum is announcing that it’s raised $22 million from existing investors Morgan Stanley Expansion Capital, NEA spinout NewView Capital and Upfront Ventures. CEO Phil Schraeder said he’ll use the funds to pursue a more aggressive acquisition strategy. This Series D comes nearly five years after GumGum raised a $26 million Series C. Schraeder told me the company’s “core business has been profitable for years,” and that GumGum now has the ability to turn profita...
Smartly.io | September 01, 2021
Smartly.io, the leading social advertising automation platform for creative and performance marketers, announced Ad Ranking, a new capability within its insights offering. Already unifying creative, media, and data to break down silos across creative and performance teams,
Smartly.io, the leading social advertising automation platform for creative and performance marketers, today announced Ad Ranking, a new capability within its insights offering. Already unifying creative, media,...
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