Content Marketing The Key To Success For SEO

Navigating the ever-changing landscape of digital advertising can be a challenge. At our February customer webinar, Patty Bristol, Ad Ops program manager at TownNews, shared best practices to help you better optimize your overall digital advertising inventory. Using real-life examples and known challenges, Patty showed how using local and programmatic together can create the optimal digital advertising revenue stream.

Are you interested in uncovering new business opportunities? Would you like to spend less time building keyword lists? Join us as we explore how broad match can help you tap into new business opportunities, and how you can optimize your campaigns to drive the best results. With constantly changing search landscapes, it can be difficult to anticipate all the queries that customers might enter. Every day, approximately one-third of queries coming to the Bing Network contain new search terms. Broad match helps find relationships between keywords and user searches, even if the full keyword isn’t in the search term, making it a valuable tool to discover new consumer trends or themes.

These two sessions will focus on the advertising APIs (Attribution Reporting, Topics and FLEDGE) that are being tested in Chrome right now and are an ideal starting point for those who are interested in joining the testing. They will also offer a great opportunity to provide immediate feedback to Chrome while those APIs are still in an early stage of the development process.

Video Marketing – YouTube SEO, Live Streaming, Vertical Video & New Advertising Options The Anvil Media team kicks off 2022 with a video marketing webinar that covers all the exciting trends emerging across organic and paid channels. With an integrated approach, both SEO and Paid specialists discuss strategies and trends that you can leverage for your own video content whether you are looking to create, share, engage, sell, educate, or more.