Privacy Sandbox: Personalised Ads APIs (Topics and FLEDGE)

privacy-sandbox-personalised
These two sessions will focus on the advertising APIs (Attribution Reporting, Topics and FLEDGE) that are being tested in Chrome right now and are an ideal starting point for those who are interested in joining the testing. They will also offer a great opportunity to provide immediate feedback to Chrome while those APIs are still in an early stage of the development process.
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Spotlight

OTHER ON-DEMAND WEBINARS

Facebook Ads: 10 Steps To Get More Fans, Leads & Profits

Marismith

Are you frustrated with trying to figure out exactly how ads work on Facebook? Have you tried to boost your Facebook Page posts and gotten little response, basically wasting your money? Are you confused by Facebook’s ad choices and terminology? Do you find yourself wishing there was a better way to reach your target audience on Facebook? Check this out! FINALLY, you’ll discover the exact steps to a) build a solid Facebook marketing plan that won’t break the bank, and b) create, place and track ads on Facebook that get RESULTS! Good news: You don’t need to spend a fortune.
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How to Avoid Discrimination Claims When Advertising Online

The habitat group

Do your online ads, community website, or Facebook page convey a welcoming message? Or are there any subtle clues that might lead someone to believe you have a discriminatory preference for or against prospective renters based on their race, sex, religion, or any other characteristic protected by the Fair Housing Act? In this one-hour webinar, attorney Lynn M. Wilson discusses how some communities have run afoul of the Fair Housing Act’s ban on discriminatory advertising online—and explains how to avoid having discrimination claims arise from your online advertising.
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Top Mobile Trends for 2023: The Marketer’s Guide to the New App Economy

Recent disruptions in mobile app technology have changed how money is moving across mobile media. For example, Meta is no longer the single dominant force in social, as TikTok eclipses Facebook and Instagram. Meanwhile, tracking restrictions from Apple and (eventually) Google have changed how ads can be targeted and measured. Join leaders from IHOP, Wavemaker, Horizon Media and T-Mobile Advertising Solutions for a look at how media and creative strategies are keeping pace with these mobile ad changes.
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Paid Media: Digital Ad Trends – Programmatic/OTT/RTB

Because the digital landscape is constantly changing, Anvil’s team always tries to keep a pulse on the latest and greatest in digital trends to ensure we’re bringing innovative strategies and solutions to our clients.
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