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EVENTS

Search Insider Summit 2018
SEARCH INSIDER SUMMIT 2018
December 12-15, 2018
The Search Insider Summit is a three-day event that brings together the brightest minds in Search marketing to share leading-edge information and experiences in a think-tank environment while exploring new technology, strategies, and tactics for effective use of Search as a marketing vehicle.  ...

Digital Marketing
DIGITAL MARKETING
December 17-17, 2018
The purpose of this course is to form a basis for understanding the opportunities within digital marketing. Please note this course does not cover web development or social media. Search engine optimization, Pay per click campaigns (Including Google and Facebook), Introduction to the banner and othe...

Animapp


AnimApp is an international mobile solutions provider with offices in Paris, Netherlands, Canada and Algiers. Animapp helps its clients from different industries (banking, advertising, retail, media, corporate, institutional) to define, plan, implement and monitor their mobile strategy through a comprehensive range of solutions including creating native apps and mobile sites, mobile commerce, mobile advertising, cross platform developement, mBanking and mPayment.

RELATED NEWS


The festive retail season is well and truly underway for another year, and from the days when the Coca-Cola ad was the most anticipated Yuletide commercial there has been an incredible evolution in big brand advertising. In recent years, John Lewis has dominated the Christmas ad scene, with heart-warming ads that are expertly crafted to pull on heart-strings and drive sales.Advertising plays a central role at Christmas, and for over 100 years has extended its reach from print to radio, TV and no...
IAB UK
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Instagram is expected to announce that it has reached more than 1 million monthly active advertisers, as the Facebook Inc-owned photo-sharing app tries to become a center of online commerce.The number of advertisers has grown five-fold from 200,000 a year ago, Instagram's vice president for business, James Quarles, said in a phone interview this week. He called the 1 million number a "milestone."...
MONEYCONTROL
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Facebook’s ads work. But if you’ve been following the story of the biggest case in the court of public opinion right now, Facebook v. Democracy (aka, the 2016 election), you might believe the social giant’s ads, well, don’t. Which is weird. Because they totally do. In mid-February, on the day special counsel Robert Mueller dropped an indictment on 13 Russian nationals and three Russian agencies for interfering with the 2016 election by, in part, paying Facebook more than ...
ADWEEK
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Targeted, or addressable, TV ad spending in the US is growing quickly, but will remain a small portion of total TV spend for the foreseeable future. According to eMarketer’s latest forecast, US addressable TV ad expenditures will grow 65.8% to reach $1.26 billion in 2017. eMarketer includes broadcast and cable TV in its TV ad spending forecasts, but excludes digital. Addressable TV ads are targeted ads delivered by a cable or satellite provider via set-top boxes. The ads mainly target view...
EMARKETER
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Netflix and chill from afar? Facebook  Messenger is now internally testing simultaneous co-viewing of videos. That means you and your favorite people could watch a synchronized video over group chat on your respective devices while discussing or joking about it. This “Watch Videos Together” feature could make you spend more time on Facebook Messenger while creating shared experiences that are more meaningful and positive for well-being than passively zombie-viewing videos solo. ...
TECHCRUNCH
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This week’s things to know include Facebook’s news feed and algorithm changes, open-office floor plans and more. Facebook adjusts news feed and algorithm Facebook is prioritizing longer videos and series on its platform. The changes:
-Its news feed will prioritize video creators making shows for its video section Watch, which features show episodes of four or five minutes and longer.
-The news feed will show more videos that people seek out or return to watch from the s...

DIGIDAY
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EVENTS

Search Insider Summit 2018
SEARCH INSIDER SUMMIT 2018
December 12-15, 2018
The Search Insider Summit is a three-day event that brings together the brightest minds in Search marketing to share leading-edge information and experiences in a think-tank environment while exploring new technology, strategies, and tactics for effective use of Search as a marketing vehicle.  ...

Digital Marketing
DIGITAL MARKETING
December 17-17, 2018
The purpose of this course is to form a basis for understanding the opportunities within digital marketing. Please note this course does not cover web development or social media. Search engine optimization, Pay per click campaigns (Including Google and Facebook), Introduction to the banner and othe...