home.aspx
 
EVENTS

20th International Conference on Advertising Management
20TH INTERNATIONAL CONFERENCE ON ADVERTISING MANAGEMENT
December 17-18, 2018
The ICAM 2018: 20th International Conference on Advertising Management aims to bring together leading academic scientists, researchers and research scholars to exchange and share their experiences and research results on all aspects of Advertising Management. It also provides a premier interdiscipli...

Digital Marketing
DIGITAL MARKETING
December 04-18, 2018
Digital marketing allows businesses to connect with customers like never before. With an estimated 3.2 billion active social media users worldwide, businesses can’t afford to miss out on opportunities to engage with customers in the digital world. Learn how to select the right marketing strate...

Bloom Ads Global Media Group


A full service, integrated advertising and marketing communications company.Strategy development that ensures your message resonates and delivers on every level, from broadcast tv and radio to direct mail to online.

RELATED NEWS


PG&E Corp. was accused of putting its “reputation above public safety” in a lawsuit that says the power company spends too much on advertising and not enough on preventing devastating Northern California wildfires like the blaze that destroyed the town of Paradise last month. While the cause the Camp Fire remains undetermined, residents alleged in a complaint filed Monday that the utility’s “dysfunctional risk assessment methodologies” have failed to improve eve...
BLOOMBERG
READ MORE

People have complained for a while now that Facebook Inc. is too big. Well, good news: It just got 20 percent less big in a hurry. Facebook’s market valuation collapsed by about $120 billion today roughly the equivalent of a General Electric Co. or a 3M Co. personally costing Mark Zuckerberg $15 billion in just the first few minutes of trading. He will now be forced to carry on with just $71 billion. Thoughts and prayers. Driving all this pain was an earnings report Shira Ovide describes a...
BLOOMBERG
READ MORE

For more than two years, a small and stealthy group of engineers within Google has been working on software that they hope will eventually replace Android, the world's dominant mobile operating system. As the team grows, it will have to overcome some fierce internal debate about how the software will work. The project, known as Fuchsia, was created from scratch to overcome the limitations of Android as more personal devices and other gadgets come online. It's being designed to better acc...
BLOOMBERG
READ MORE

ITV Plc Chief Executive Officer Adam Crozier is stepping down after seven years, as the U.K. broadcaster shakes up its executive ranks amid a Brexit-derived advertising slowdown.Crozier will leave on June 30 and a successor will be announced “in due course,” ITV said in a statement Wednesday. Finance Director Ian Griffiths will take on the added role of chief operating officer, and Chairman Peter Bazalgette will be executive chairman during the search....
BLOOMBERG.COM
READ MORE

After seven months of work, the biggest digital advertising companies think they have a solution to the existential threat of consumers blocking online ads. Google, the biggest player in this world, is at the center of the plan, although the company and its partners are keen to present the initiative as a group effort.The Coalition for Better Ads published a list of undesirable online ads earlier this year. Google plans to add a feature to its Chrome web browser that would disable those ads. The...
BLOOMBERG
READ MORE

WPP Plc fell the most in a month after one of the advertising company’s biggest clients, consumer-product giant Unilever, said it would cut back on its marketing spending, fueling concerns about a broader ad-industry slowdown.Unilever, which sells Dove soap and Hellmann’s mayonnaise, will produce 30 percent fewer ads as part of a cost-cutting drive, Chief Financial Officer Graeme Pitkethly said Thursday in a phone interview. WPP, whose Ogilvy & Mather agency makes ads for Dove, d...
BLOOMBERG
READ MORE

Vox Media Inc., operator of the Verge and Recode news sites, named its first chief operating officer, promoting a longtime employee to oversee the company’s expansion into video and so-called native advertising. Trei Brundrett, 39, who has worked at Vox since 2006, led the designers and engineers who built the company’s online publishing platform, called Chorus. He will report to Chief Executive Officer Jim Bankoff, the company said in a statement. Brundrett will be succeeded by...
BLOOMBERG.COM
READ MORE

When the world's biggest spender on marketing warns that online advertising is broken and ineffective, people from Madison Avenue to Silicon Valley should listen.In a recent speech, Marc Pritchard, chief brand officer at Procter & Gamble Co., called for sweeping changes in how technology companies such as Facebook Inc. and Google operate, as well as to the opaque billing practices of ad agencies like WPP Plc and Omnicom Group Inc. He laid out a five-point plan on how to fix things and is...
BLOOMBERG.COM
READ MORE

The world’s largest social-media company said sales jumped 51 percent to $8.81 billion, topping the $8.51 billion average analyst projection. Monthly active users on its main social network increased 17 percent from a year earlier to 1.86 billion people, with 1.23 billion checking daily and 1.74 billion accessing it via their smartphones, Facebook said Wednesday in a statement.Facebook has solidified its position as No. 2 in the market for mobile advertising, behind Alphabet Inc.’s G...
BLOOMBERG.COM
READ MORE

WPP Plc said it is cooperating with the U.S. Department of Justice’s industrywide investigation into video-production practices, making it the fourth of the big six ad agency holding companies to disclose contact with authorities as part of the probe. Three WPP subsidiaries have received subpoenas from the Justice Department, the world’s largest advertising company said in a statement Monday....
BLOOMBERG
READ MORE

EVENTS

20th International Conference on Advertising Management
20TH INTERNATIONAL CONFERENCE ON ADVERTISING MANAGEMENT
December 17-18, 2018
The ICAM 2018: 20th International Conference on Advertising Management aims to bring together leading academic scientists, researchers and research scholars to exchange and share their experiences and research results on all aspects of Advertising Management. It also provides a premier interdiscipli...

Digital Marketing
DIGITAL MARKETING
December 04-18, 2018
Digital marketing allows businesses to connect with customers like never before. With an estimated 3.2 billion active social media users worldwide, businesses can’t afford to miss out on opportunities to engage with customers in the digital world. Learn how to select the right marketing strate...