The New Emerging TV Viewers & Consumers: Who They Are & How to Reach Them

This surging sector is attracting attention from networks and advertisers alike. El Rey Network calls them  “Strivers” – working and middle class males not defined by traditional age or race categories but who are major cable TV consumers who spend large portions of their household incomes in categories important to advertisers. Daniel Tibbets, president and GM of El Rey will offer research and insights on what he calls this “huge opportunity,” in addition to experts from NBC, Buzz Marketing Group, Ad Council and Civic Enertainment Group.
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Spotlight

OTHER ON-DEMAND WEBINARS

The Anatomy of a Successful Instagram Ad Campaign

Falcon

The Anatomy of a Successful Instagram Ad Campaign, Marketers live and breathe ad campaigns. A lot of effort is put into them and yet, not all campaigns turn out satisfactorily. How can we turn the tide? This webinar will uncover: A step-by-step process for launching effective ad campaigns, Creative best practices & advanced ad targeting options & The KPI's you should be measuring.
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Create your shopping season path: Tips to elevate your Q4 campaigns

We’ve been collecting your requests throughout the year, and we’ve called in a range of guests to help address the topics that matter most to you. Now, you can watch the recording of our virtual summit: Create your shopping season path: Tips to elevate your Q4 campaigns. In the videos from our event, you’ll follow a fictional brand as they navigate the latest advertising features and best practices, giving you tips for creating or strengthening your shopping season campaigns. Learn at your own pace with a wide range of sessions and global agency success stories.
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How To Get More From Your Digital ROI?

Digital Vidya

The perfect storm of digital, data and devices is empowering India’s online consumers and creating newer challenges and opportunities for marketers and brands. In 2019, a whopping 93% of Indian marketers are planning to increase their digital investments. Overall India digital is growing at 30% year over year.
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Unlock the Power of Native Advertising

AdRoll

Defining itself by fitting the form and function of its environment, native advertising has become one of the most popular ways to reach new audiences on everything from pop culture websites to social media platforms.
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