The Dentsu Network

Ad Networks

NFFT | July 27, 2021

Since the days of newspaper and radio jingles, the idea of advertising has gone a long way. Nevertheless, advertising has become an integral part of our internet experience. You can't avoid digital advertising, ranging from banner ads seen on all online sites to pop-up ads that constantly ask for clicks. Non-fungible tokens (NFTs) enable the development of tokenized representations of digital objects like images, music, and movies. In addition, tokenized representations of act...

Ad Tech and Martech

Smartly.io | October 27, 2022

Smartly.io, the leading social advertising automation platform for creative and performance marketers, today announced new survey findings that highlight consumers’ plans and preferences for this holiday shopping season. Included in the findings is how digital ads impact their decision-making. Conducted by Dynata, the survey of 1,000 U.S. consumers reveals that 40% of consumers say they will start shopping for holiday gifts earlier in 2022, and almost half of holiday shoppers have either a...

Falcon.io | November 05, 2020

Falcon.io, a Cision organization, distributed another report revealing how the general population is burning-through and drawing in with election information via web-based media. The extraordinary component article is the most recent investigation to be distributed for Cision's 2020 State of the Election blog arrangement, a week by week fair media examination of the U.S. official election. "The U.S. presidential election has been polarizing not just for the American publi...

CMO Strategy

ironSource | April 18, 2022

ironSource (NYSE: IS), a leading business platform for the App Economy, today announced the general availability of Luna Search Ads, allowing app marketers to better create, manage and optimize campaigns on Apple Search Ads. Previously in closed beta, the product allows app marketers to automate and streamline campaign creation, keyword management and discovery, and data analysis, as well as providing automated optimization for Apple Search Ads - all from within the same platform where they mana...